WHY TRADITIONAL MARKETING
ISN’T ENOUGH
In my previous role as a fractional Chief Marketing Officer, I’ve seen the pros and cons of traditional marketing communications:
This is the product/service we make or do.
Here are the features and benefits you need.
Buy now before something bad happens!
WE HELP YOU AUTHENTICALLY REACH YOUR CUSTOMERS WITHOUT USING FEAR-BASED TACTICS.
WE’RE NOT IGNORING SALES LANGUAGE. WE’RE ENHANCING IT.
Stories used appropriately in marketing aren’t fluff.
We start by creating an effective brand strategy and a marketing message framework proven to make sales conversations easier.
From there, stories enhance your marketing communications and are statistically proven to convert leads and grow sales or donations.
A study by OneSpot found that storytelling can increase message recall by up to 22x when compared to presenting
facts alone.
HOW BRAND STORIES MAKE YOUR MARKETING BETTER
Elevator pitches that convert more prospects into paying customers
Presentations that don’t bore your prospects
Marketing materials that make your mission clear
Communications that are more relatable and trustworthy
Fundraising campaigns that touch the heartstrings of your donors and encourage generosity
Brand videos and brand photography that create an emotional connection and have a longer shelf life
Customer testimonials that authentically endorse your business and convert more sales leads
START STORYTELLING TODAY
Reach out to us for a 15-minute free consultation and to learn how brand storytelling can make an impact on businesses just like yours.