“Brand” Explained in :90 or Less

If you’re new here but not exactly sure what a brand is, welcome! Here’s a quick reel explaining what a brand is in under :90.

Quickly explained, a brand is the personality of your business or company.

The American Marketing Association would identify a brand identity as the visual cues, but I’m here to say that it’s a huge miss if you aren’t considering the consistency of your messaging as part of your brand identity.

But for a more in-depth explanation, tune in and follow us on Instagram for more tips about brand and brand storytelling.